MRL #096- How To Guarantee Your 2025 Is A Total Dumpster Fire

This week we’re going to do a little thought experiment using "inverse thinking".

Made popular by renowned investor Charlie Munger, “inverse thinking” is a powerful tool to clarify potential obstacles or behaviors that could be detrimental to your success.

Instead of focusing on what you need to do to succeed, Munger suggests to start by identifying what you need to do to fail.

Once you've identified the obstacles or behaviors in your path, now all you have to do is avoid them by doing their opposite.

So, let me ask you...

What do you need to do to guarantee failure in 2025?

Lucky for you, I've already failed plenty in this business. So, I can help with that.

Here are my top 5 recommendations for failure, guaranteed to make your 2025 a total dumpster fire:

#1. Prospect ONLY When You Feel Like It

Don't feel like prospecting?

Don't.

Prospecting can be challenging and full of rejection. That's uncomfortable, and you don't want to face discomfort on a daily basis.

Instead, wait until you "feel" like it.

By entangling activity to your "feelings" your prospecting is guaranteed to be sporadic... or even better, nonexistent.

#2. Manage Your Time Poorly

Don't value your time.

Don't plan your day.

Be totally reactive.

Let other's dictate what you do and when.

This guarantees you have no time for the high leverage work that actually moves the needle.

#3. Take Clients For Granted

Clients are a dime a dozen.

Pay them no mind. If they leave, you can always find another one.

Don't answer your phone when they call, and don't pro-actively reach out to them throughout the year.

Make sure you deliver their renewal as late as possible... and if they're getting a huge increase, keep it to yourself. Suprise them without warning.

Even better, they will tell all their friends. Your chances of getting a referral will be zero.

#4. Blindly Quote With Reckless Abandon

Why be a strategic partner, when you can be a vendor?

Beg business owners to let you quote their renewal.

Collect policies and loss runs 30 days out.

Take enormous amounts of time and energy filling out 100's of apps, with little to no chance of winning the business.

Then, race to the marketplace and hope there are are a few scraps left behind by the other 3 agents involved.

#5. Continually Compare Yourself To Others

You know Randy down the hall whose killing it?

Compare your numbers to his constantly. Better yet, on a daily basis.

Beat yourself up. Allow those negative thoughts of inadaquacy to permeate your entire being. Think of nothing else.

They say comparison is the theif of joy.

So, let it rob you blind.

Now That You Know What Not To Do

Let's use this thought experiment to inform us of what we need to do to be successful this year:

Prospect relentlessly- whether you feel like it, or not

Manage your time wisely- prioritize important work first

Treat your clients like gold- because they are

Avoid the vendor trap- sell due diligence, not quotes

Do the boring work- avoid shiny objects like the plague

Run your own race- focus on the process, not outcomes

Speaking of process.

Need a proven step by step system for prospecting?

Here’s the link to our’s.

See you next Sunday.

Kick ass take names,

Maximus F. Revenue IV